Leading advisors to the entertainment industry

The human brain has always been a mystery. Today there’s a scientific revolution going on. It’s about finding out how the human brain processes ‘entertainment’. This revolution will make us better at what we do in the entertainment industry, make us smarter at knowing what works and why it works. Attentional has been involved with this research for a decade. We aim to stay on the leading edge of this revolution. We call our project The Science of Entertainment.

Science of Entertainment White Papers