Attentional

 

NEW UK TV FORECAST OUT NOW

The Performance UNIT

The Attentional Performance Unit specialises in the provision of customised daily, weekly or monthly services incorporating UK television audience data. The team takes pride in its ability to respond to every format requested and implement modifications promptly on demand.

We deliver daily 'Overnights' to over 50 companies internationally, and continually refine our reports to better meet client needs. The latest developments include implementing the delivery of our overnights over the weekend, and also our PDA friendly overnight reports. Other unique benefits of our Overnight service include schedules that are tape-checked to ensure accuracy (even where schedules change at the last minute), and complimentary access to our ScreenWatch blog, which provides commentary on the latest viewing figures. We are able to provide accurate overnight reports 7 days a week, at anytime to anyone anywhere in the world.

We supply regular data deliveries to populate the internal databases of client companies. Specific reports follow the progress of a channel, series, production company or timeslot. These regular reports combine clear graphical presentation with succinct bullet-point text, giving easy access to the relevant information.

Attentional also processes ad-hoc data requests and provides quick answers to client queries. Research support is also on offer, as and when needed.

The above services report on UK television audiences only. However, we provide data and analysis on other markets and on other media, such as films or radio, on request.

Please visit the Downloads page for a range of sample reports.

For more information on Performance products, please contact the Head of Performance Alex Pollard on +44 (0)1823 320 508 or email alex.pollard@attentional.com

Alex has an HND in Software Engineering, and worked for Natwest Bank as a data analyst prior to joining Attentional in 1999. He now manages the design, creation and delivery of all the regular reports, oversees quality control and ensures delivery deadlines are met by the Performance team. Alex maintains all the databases used by Attentional and makes sure that any new data set is utilised. He also offers advice to his clients on how best to use audience data.

Alex has applied his programming skills in the automation of complex daily and weekly reports for clients such as UKTV, Endemol and Sony as well as many other independent producers, regulatory bodies, and broadcasters.
Alex Pollard